Creator agencies edition

From briefto payout.

An agency's month is a roster, a set of briefs, a queue of cuts waiting on someone's opinion, and a number owed to each creator at the end. Those are four views of the same campaign, so they live in one console instead of a spreadsheet, a shared drive and a DM thread.

Who it's for

Influencer and creator marketing agencies.

The workflow

End to end.

The roster and the campaign are the two fixed points; everything else is what happened between them over a date range.

  1. 01

    Roster

    Creators carry their handle, follower count, pay model and monthly target. Sync status is derived from timestamps rather than stored, so "never synced" and "last sync failed" are genuinely different states instead of the same blank cell.

  2. 02

    Brief

    A campaign assigns creators with a per-creator video target and a brief that can be resent, so what was asked for is recorded next to what came back.

  3. 03

    Review

    Submitted cuts move through awaiting, submitted, revision and approved in a single queue — the one place in the app that carries a live sidebar badge, because it is the thing that blocks everyone else.

  4. 04

    Measure

    Every published post over the selected range, with views, likes, comments, shares and saves, and the per-day deltas behind them.

  5. 05

    Pay

    What each creator earned across the range, whether they are on per-video, CPM, or base plus bonus — computed from the posts rather than reconciled against them.

What you get

The pages that ship.

Each of these is a page in the signed-in app today, and which of them a given person can open is a per-role grant rather than an all-or-nothing login.

Dashboard

The rolling range at a glance: what needs attention, creators, posts, spend and trend.

Creators

The roster with handles, follower counts, pay model and target, plus resync and off-roster removal.

Campaigns

Draft, active and complete campaigns, their creator assignments and per-creator video targets.

Content

The review queue for submitted cuts, filterable by review state.

Videos

Every post in range with its views, likes, comments, shares and saves.

Payouts

What each creator earned in range, broken down by the pay model they are on.

Audiences

Roster audience by country, age, gender and hour, weighted by views.

Underneath

Same platform.
Different trade.

Tenancy, roles, invites, documents and background work are shared by every edition and built once. What differs is the pages above — which is why a new industry is a set of screens rather than a second product.